To generate credible evidence about the impacts of conservation programs, we conduct randomized

controlled trials. 

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By doing so, we are able to determine which approaches encourage landowners to participate in agri-environmental programs most cost-effectively. These studies test the cost-effectiveness of different levels of financial assistance as well as different approaches to planning and outreach.

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We also test to determine whether simpler application processes can deliver higher levels of program participation and landowners satisfaction. The results of these studies help federal and state stakeholders design their programs for the greatest possible levels of success. They can also help demonstrate to policy-makers and external funding sources the rigor by which public monies are being spent and how these approaches are part of a continual process designed for program improvement.